What are Sitelinks?
Sitelinks are provided for the first search result when certain conditions are met. These point to more specific pages on a website, such as the login page, contact page, and other popular landing pages.
![](https://www.dreamhost.com/glossary/wp-content/uploads/2022/10/seo-glossary-featured.jpg)
More About Sitelinks
Google adds sitelinks below the main URL for websites with popular pages (aside from the main page). These additional links offer a quick and easy way to navigate directly to that site’s main pages. Sitelinks usually come in sets of 6 or 8 and are generally only included for the #1 result on a SERP.
Sitelinks are automatically decided by Google when they are deemed useful to searchers. However, there are ways to encourage sitelinks, such as by having a clear and unique site/company name, adding structured data (or schema markup) to relevant pages, and including an XML sitemap to help bots understand which pages are important.