What AI Sees on Your Website: Entity SEO Optimization
Entities could explain why ChatGPT keeps citing a competitor instead of your brand. If you paste an article in the Google Natural Language ...

SEO leader and content marketer, Brian is DreamHost’s Director of SEO. Based in Chicago, Brian enjoys the local health food scene (deep dish pizza, Italian beef sandwiches) and famous year-round warm weather. Follow Brian on LinkedIn.
Published: by Brian Glassman
Entities could explain why ChatGPT keeps citing a competitor instead of your brand. If you paste an article in the Google Natural Language ...
Published: by Brian Glassman
AI tools like ChatGPT, Claude, and Perplexity are becoming the new gatekeepers of web traffic. You can rank #1 on Google but still be invi ...
Published: by Brian Glassman
Learn why brand mentions now rival traditional SEO methods and discover strategies to build GEO authority in the AI-driven search landscape.
Changing your domain name doesn’t have to destroy your SEO. Learn step-by-step domain migration strategies that protect rankings, traffic, a ...
Published: by Brian Glassman
Discover how generative engine optimization (GEO) differs from traditional SEO and what this shift means for your marketing strategy in 2025 ...
Published: by Brian Glassman
Online or service-based business? Learn how to claim your space in local search results, even without an address.
Published: by Brian Glassman
Struggling with SEO? Your site’s technical health could be the problem. Follow this audit checklist to improve performance — fast.
Published: by Brian Glassman
Is your website getting crickets instead of clicks? Improve your organic click-through rate with 7 easy-to-implement tactics from our expert ...
Published: by Brian Glassman
Robots aren’t quite ready to run your content strategy, but AI sure makes it easier to create blog and social media content. Here’s how smal ...

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